Toronto Global

In the midst of a rebrand that saw Invest Toronto reborn as Toronto Global, DOT DOT DASH was brought on board to craft and deliver a comprehensive content plan.  

With a mandate of attracting the best people and businesses to the vast and diverse Toronto Region, our efforts included the development of a visual style to support their new brand as well as a signature piece of video content, a series of photographic images and a social media content strategy.  The project spanned many months and included a complex series of shoots days and aerial shoot days spread across the region.


Thus far the photographs have been leveraged online and in new brand materials.